Digital Marketing in Santa Barbara
Marketing thatruns itself.
Digital marketing for the AI era: email, automation, CRM, analytics, and AI assistants, set up once so every lead gets followed up and every sale gets counted.
Free quote. I reply within 1 business day.
- 16 yearsof brand and marketing work
- Connectedsite, email, CRM, and analytics in one system
- Directyou work with me, not an account manager
Six stages, from scattered tools to one system that follows up on its own.
Strategy
One plan across your website, email, social, and ads, pointed at one goal.
You getMarketing plan
CRM
HubSpot set up so every lead, customer, and conversation lives in one place.
You getClean customer data
Email
Branded templates and campaigns in Klaviyo or Mailchimp that look like the rest of your brand.
You getEmail that matches your brand
Automation
Welcome, reminder, win-back, and review flows, plus AI assistants that reply to new leads in minutes.
You getFlows running on their own
Analytics
Google Analytics and dashboards that show which channel and which email brought the sale.
You getNumbers you can act on
Optimize
Subject lines, offers, and timing improved month over month.
You getA system that keeps getting better
A new subscriber, followed from signup to review, with every step sent automatically and saved to their record.
An example email automation: a new subscriber gets a welcome email, a reminder after browsing without buying, and a review request after ordering. A contact record collects tags at each step.
The pieces that turn one visit into a repeat customer.
Email marketing
Campaigns and newsletters in Klaviyo or Mailchimp, designed to match your brand.
Automation
Welcome, abandoned cart, win-back, and review flows that run on their own.
CRM
HubSpot set up so every lead and customer lives in one place.
Analytics
Google Analytics and dashboards that show what's working.
Strategy
One plan across web, email, social, and ads.
Custom tools
When the software doesn't fit, I build the tool that does.
What businesses are asking for now, set up and running inside your marketing.
AI website assistant
A chat assistant trained on your business that answers questions, captures leads, and books appointments, day and night.
Instant lead follow-up
New leads from forms, DMs, and ads get a reply in minutes, qualified and routed into HubSpot.
Personalized email
Emails that change by customer: what they browsed, what they bought, and what they're likely to want next.
Predictive segments
Customers grouped by who's likely to buy again and who's about to drift, so each gets the right message.
AI content in your voice
Drafts of emails, posts, and replies written in your brand voice, and reviewed before anything goes out.
Plain-English reporting
A weekly summary of what worked and what to do next, written for you instead of a dashboard to decode.
Email and ecommerce for an estate winery, built as one system.
Email campaigns
Seasonal releases like the Fall Collection, designed to match the store.
One store
A Shopify storefront for estate wine, the wine club, and subscriptions.
Shared customer data
One checkout and one customer record, so a first order can become a club membership.
Websites, stores, and emails that feed one system.
Sunstone WineryWebsite
Montecito Village TravelPartner pages- Sunstone WineryEmail campaigns
Montecito Village TravelEmail banner
Sunstone WineryCheckout
Montecito Village TravelWebsite system
Montecito Village TravelLanding page
Sunstone WineryOnline store
Businesses that win on repeat customers.
Restaurants and bars
Specials, events, and loyalty that bring regulars back.
Hotels and hospitality
Guests turned into repeat bookings and referrals.
Wineries and breweries
Club signups, releases, and members who stay.
Ecommerce and retail
Abandoned carts recovered and second orders earned.
Tours and charters
Past guests brought back for the next trip.
Health and wellness
Memberships renewed and appointments rebooked.
Professional services
Leads followed up before they go cold.
Entertainment and events
Fans told first when the next date drops.
The tools I set up and run. If none of them fit, I build one that does.
- KlaviyoMailchimp
- CRM
- HubSpot
- Analytics
- Google Analytics
- AI
- Claude CodeCustom AI agents
Anything else, ask on the call.
What does digital marketing include?
Email, automation, CRM, analytics, and the plan that ties them to your website, social, and ads. Search, social, and ads each have their own page if you need them too.
Do you work with businesses in Santa Barbara?
Yes. I'm based in Santa Barbara and work with businesses across Santa Barbara County, from Montecito, Goleta, and Carpinteria to the Santa Ynez Valley, plus clients across the US. Local clients can meet in person.
How much does it cost?
It's quoted on scope: which tools you have, how many flows and campaigns, and how much setup is needed. Send the form below and I'll reply with a written quote after a short call.
How do you use AI in marketing?
Where it saves time or wins sales: a website assistant that answers and books, instant replies to new leads, personalized email, predictive segments, drafts in your voice, and weekly reports in plain English. You approve what goes out.
Will AI make us sound like a robot?
No. Assistants and drafts are trained on your business and your voice, and anything customer facing is reviewed before it goes live.
Klaviyo or Mailchimp?
Klaviyo for ecommerce, where flows depend on what people browse and buy. Mailchimp for simpler newsletters and campaigns. I'll recommend one on the call.
Can you work with the tools I already have?
Yes. I start with what you have, clean it up, and connect it. If a tool is holding you back, I'll say so, and I can build a custom one.
Which flows should I start with?
Welcome, abandoned cart or browse reminder, and a review request. Those three cover most of the missed follow-up for most businesses.
What industries do you work with?
Restaurants and bars, hotels and hospitality, wineries and breweries, ecommerce and retail, tours and charters, health and wellness, professional services, and entertainment and events.
Tell me about your business and the tools you use today.