Web Design in Santa Barbara
Next GenerationWeb Design
Brand, design, code, and custom tools, built from the ground up with the latest AI.
Free quote. I reply within 1 business day.
- 16 yearsof brand and web work
- Livesites running real businesses today
- Directyou work with me from brand to launch
Six stages, from a blank page to a live site.
Discovery
We start with your goals, your customers, and what the site has to do for the business. I review what you have now and map every page.
You getSite map and project brief
Brand style guide
Logo, color, type, and voice, set once so everything after it matches. If you already have a brand, I tighten it for the web.
You getBrand style guide
Design
Wireframes, then full design. You review real screens before any code is written.
You getApproved page designs
Build
I code the site in Next.js, fast by default and built to rank. Content, forms, and integrations are wired in here.
You getWorking site on a private link
Custom tools
Booking, dashboards, client portals, and AI agents, built for how your business actually runs. Only what earns its place.
You getTools connected to your site
Launch
SEO, analytics, and speed checks, then live. I stay on after launch to fix, measure, and improve.
You getLive site, tracked from day one
Every site is coded in Next.js, not dragged together in a page builder. That means faster pages, better SEO, and no platform lock-in.
An example Next.js page for a winery being written line by line, with a browser preview beside it that builds the page as each line is finished.
When off-the-shelf software doesn't fit, I build the tool your business needs and connect it to your site.

Booking and payments
Live availability, deposits, and gift cards, paid through Stripe.
Admin dashboards
One screen to run the day: bookings, blackout dates, and customers.
AI agents
Assistants that answer questions, qualify leads, and draft replies in your voice.
Site platforms
One system that launches many branded sites from a single template.
Websites and tools for businesses that sell an experience, a product, or a service.
Restaurants and bars
Menus, reservations, and online ordering.
Hotels and hospitality
Direct booking, room pages, and guest info.
Live build: EliteAdvisorHub
Wineries and breweries
Wine club, online store, and tasting reservations.
Live build: Sunstone Winery
Ecommerce and retail
Storefronts, product pages, and checkout.
Live build: Sunstone California
Tours and charters
Booking, availability, and payments.
Live build: SB Boat Charters
Health and wellness
Appointments, memberships, and class schedules.
Professional services
Lead capture, client portals, and scheduling.
Entertainment and events
Tickets, event calendars, and press pages.
Current tools, chosen for speed and quality. They change as better ones ship.
- Design
- PhotoshopClaude Design
- AI
- Claude CodeHiggsfieldKlingRunway
- Build
- Next.jsReactTypeScriptVercel
- Data and payments
- SupabaseStripeResendShopify
Live sites, running real businesses.
Anything else, ask on the call.
How much does a website cost?
Every project is quoted on its scope: the number of pages, the brand work, and any custom tools. Send the form below and I'll reply with a written quote after a short call.
Do you work with businesses in Santa Barbara?
Yes. I'm based in Santa Barbara and work with businesses across Santa Barbara County, from Montecito, Goleta, and Carpinteria to the Santa Ynez Valley, plus clients across the US. Local clients can meet in person.
How long does it take?
It depends on scope. Your quote includes a schedule for each stage, so you know when every piece lands.
Do I need a brand before we start?
No. The brand style guide is part of the process. If you already have one, I adapt it for the web.
Why Next.js instead of Wix or Squarespace?
Speed, search, and ownership. Pages load fast, rank well, and the code is yours, with no platform holding your site hostage.
What industries do you work with?
Restaurants and bars, hotels and hospitality, wineries and breweries, ecommerce and retail, tours and charters, health and wellness, professional services, and entertainment and events. The process is the same. The tools change with the business.
How do you use AI?
AI speeds up the build: code, content drafts, and imagery. Every decision and every screen is still reviewed by me, so you get agency quality at a faster pace.
Can you build custom tools without a new website?
Yes. Booking systems, dashboards, and AI agents can connect to the site you already have.
What happens after launch?
I stay on for fixes and improvements. SEO, email, and social media marketing are available as ongoing work, quoted separately.
Tell me about your business and what the site needs to do.

