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Chivas: The Venture
Creative Direction —

Chivas: The Venture —A flexible creative system for a global activation that lands in every market.

Services —

  • Creative direction
  • Global campaign system
  • Art direction
  • Content production

Overview —

Creative direction for a global brand activation — translating a worldwide platform into work that lands locally and looks the part everywhere.

RoleCreative Direction
Year2022
FocusGlobal Activation

Key moments —

01

The problem

A global platform that had to feel native in many markets.

02

The build

A flexible creative system for a worldwide activation.

03

The outcome

One idea, many markets, consistent craft.

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