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Sunstone Brands: One identity system across Sunstone's wine and wellness products.

Coupe glass mid-splash on a brick against an orange wall

Services

  • Creative direction
  • Brand identity
  • Packaging design
  • Art direction

Overview

I was Sunstone's creative director for five years. For its wine and wellness products I led brand identity, packaging design, and art direction, with one visual language across every product line.

Role
Creative Direction
Year
2023
Focus
Brand System

Key moments

01

The problem

New wine and wellness products needed to look like they came from the same estate.

02

The build

One identity system, with packaging and art direction that hold across very different product lines.