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Sunstone Winery: Brand strategy and creative direction for a family estate winery in Santa Ynez.
Services
- Brand strategy
- Creative direction
- Visual identity
- Art direction
Overview
Brand strategy and creative direction for Sunstone Winery, a family-run estate in Santa Ynez: positioning, visual identity, and art direction for the wines and the estate.
- Role
- Brand Strategy
- Year
- 2023
- Focus
- Positioning & Visuals
Key moments
01
The problem
The estate needed one clear story to carry across its wines, its grounds, and its marketing.
02
The build
Positioning and a visual system built on the estate itself: the vineyard, the buildings, and the wines.